Let’s begin this adventure with a bit of background as it relates to Chris Schuring, the author of this little diatribe.

We’ll start the adventure with some background on the author’s experiences, failures, and insights related to seeking investments, starting companies, and taking them to the next level.

The author has a rich and diverse background in entrepreneurship and startups, which entails participating in and leading capital-raising and budget-handling tasks. They have experienced the highs and lows of the entrepreneurial journey, gaining valuable insights along the way.

With an extensive 50-year career in the technology and sales fields and advancement into executive management and business ownership, Christopher Schuring has been involved in business ranging from meat processing to international data center management for the emerging web-based enterprises of the 1990s. He also has experience in the carbon industry: algae for carbon capture and storage.

Through these experiences, he was able to gather a wealth of knowledge in the real world, facing real-world scenarios.

This made it possible for Schuring to achieve high-level management positions at several startup firms in strategic, tactical, sales, and marketing areas. He went on to become a consultant and held a position on the TAB (Technical Advisory Board) and Board positions with several companies.

This led to Schuring having multiple businesses in the energy and energy consulting fields, allowing him to have experience in international business in Korea, Japan, the United Kingdom, Germany, China, India, Guatemala, West Africa, New York, and California.

Schuring moved on to become a motivational speaker for sales organizations for five years. He owned an internet-based radio station that had over 7,000 listeners a week being broadcast in 35 countries. He conducted media interviews with NBC, CBS, CNBC, CNET, The Family Channel, Greta Wire, SMUD TV, newspapers, radio program hosts, and on-air personalities. He also had over 550 hours of talk time on various AM, FM, and Blog talk radio shows on the subject of solar energy.

He has been a founder or partner in organizations from Landscaping to International Data Centers and POP operations.

Many other activities have led to the formation of this book, some of which we will explore in the chapters that follow.

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